0.facebook.com
In an attempt to expand its mobile user base in regions where wireless data charges are still out of reach for many, Facebook has launched a fast and text-only supporting version of its site, called 0.facebook.com, which can be accessed with zero data charges on Reliance and Videocon networks.
Facebook claims this version of its site will solve the “two main challenges” people face when trying to use their other mobile site, m.facebook.com, where “sometimes the experience is too slow to be fun and the cost of data plans and understanding them can be daunting” The company goes on to say that they “designed 0.facebook.com to help solve these two barriers” and “hope[s] that even more people will discover the mobile Internet with Facebook as a result.”
The text-only-friendly version, 0.facebook.com, will offer image content as well, but “one click away”, so as not to slow down the browsing experiences. Users will be charged regular data charges if they try to access images though. Otherwise, they can still “update their status, view their News Feed, like or comment on posts, send and reply to messages, or write on their friends' Wall”. Mobile users who are on other carriers than Reliance and Videocon can still utilise this fast version of Facebook, but will pay standard data charges.
Facebook claims this version of its site will solve the “two main challenges” people face when trying to use their other mobile site, m.facebook.com, where “sometimes the experience is too slow to be fun and the cost of data plans and understanding them can be daunting” The company goes on to say that they “designed 0.facebook.com to help solve these two barriers” and “hope[s] that even more people will discover the mobile Internet with Facebook as a result.”
The text-only-friendly version, 0.facebook.com, will offer image content as well, but “one click away”, so as not to slow down the browsing experiences. Users will be charged regular data charges if they try to access images though. Otherwise, they can still “update their status, view their News Feed, like or comment on posts, send and reply to messages, or write on their friends' Wall”. Mobile users who are on other carriers than Reliance and Videocon can still utilise this fast version of Facebook, but will pay standard data charges.
